by Justin Clifton | Oct 10, 2022 | Digital Nomad, Residency, Visa
Prior to the pandemic, very few governments were even thinking about remote workers or digital nomads. Working online simply wasn’t mainstream and wasn’t on the radar for many governments. In fact, the first digital nomad visa wasn’t released until...
by Justin Clifton | Oct 4, 2022 | Digital Nomad, Remote Work
Important: This article is for people who are already digital nomads that are looking to optimize their lifestyle from a financial perspective. This article is not about how to become a digital nomad. Becoming a digital nomad and working online exploded in popularity...
by Justin Clifton | Aug 28, 2020 | Google Ads, Google Sheets, Keywords, Microsoft Ads, VS Code
As a professional search engine marketer, I spend a lot of time working with keywords. I have to research keywords, build organized keyword lists, analyze search terms reports to add new positive and negative keywords to accounts, etc. I got really tired of manually...
by Justin Clifton | Jul 27, 2020 | Google Ads, Microsoft Ads, SEM
Google Ads and Microsoft Ads are the two biggest platforms for search engine marketing in the US. They have a lot of similarities, but they also have some significant differences. If used properly, they can both do wonders for scaling businesses. Every business is...
by Justin Clifton | Jul 18, 2020 | Digital Marketing, Ecommerce, Lead Generation
Digital marketing clients fall into one of two main categories: ecommerce and lead generation (lead gen). The goal of any ecommerce store is to sell products for a profit. The goal of any lead generation site is to get visitors to reach out to the business via a form...
by Justin Clifton | Jul 12, 2020 | Remote Work
As someone that has been working remotely for my entire career, I felt like I had a huge head start when the COVID-19 pandemic struck our world. It has been gut wrenching to see so many friends and family members either lose their jobs or, out of necessity, be forced...
by Justin Clifton | Jul 8, 2020 | Google Ads
Google does a lot of different things. Well, to be pedantic, we’re actually talking about Alphabet Inc. (the parent company of Google). Regardless, it’s one of the most influential companies in the world. But if you asked a random person on the street the...
by Justin Clifton | Jun 30, 2020 | Analytics, Tag Manager
Note: This article previously covered how to add Universal Analytics (UA) via GTM, but it has been updated to cover GA4. UA will stop processing new hits on July 1, 2023. It’s very important to make sure that you have a proper GA4 setup before that date. There...
