by Justin Clifton | Aug 28, 2020 | Google Ads, Google Sheets, Keywords, Microsoft Ads, VS Code
As a professional search engine marketer, I spend a lot of time working with keywords. I have to research keywords, build organized keyword lists, analyze search terms reports to add new positive and negative keywords to accounts, etc. I got really tired of manually...
by Justin Clifton | Jul 27, 2020 | Google Ads, Microsoft Ads, SEM
Google Ads and Microsoft Ads are the two biggest platforms for search engine marketing in the US. They have a lot of similarities, but they also have some significant differences. If used properly, they can both do wonders for scaling businesses. Every business is...
by Justin Clifton | Jul 8, 2020 | Google Ads
Google does a lot of different things. Well, to be pedantic, we’re actually talking about Alphabet Inc. (the parent company of Google). Regardless, it’s one of the most influential companies in the world. But if you asked a random person on the street the...
